Market Research | Manifold Data Mining

How Insurers can Gain a Competitive Edge by Leveraging Consumer Data

March 1, 2021 (October 3, 2023)

How has the insurance industry changed? Why is third party consumer data becoming more crucial for insurers to gain or keep their edge? Insurers are looking for top prospects, understanding their cost sensitivity, interest in preventative care, insurance switching patterns, and market size. With third party data, they are tailoring communications […]

Manifold Partners with Vividata to Deliver Consumer Market Insights

December 3, 2019 (October 3, 2023)

by Original

Vividata, Canada’s leader in consumer and cross media research, and Manifold Data Mining have partnered to deliver market insights within Manifold’s newly updated Polaris Intelligence platform.
Applying collaborative filtering and supervised deep learning techniques to Vividata’s Survey of the Canadian Consumer (SCC) and Consumer Cannabis Study, Manifold has extrapolated the survey to the 6-digit postal code level. […]