In the post-pandemic era, Canadians are balancing their travel preferences between domestic and international destinations. The latest data 2023 surveys shows a strong resurgence in domestic travel, with 65.9 million trips taken within Canada, reflecting a growing appreciation for […]
Exploring sun exposure patterns, protection behaviors, and regional UVR levels across Canada. Highlighting the varying risks and behaviors, and the importance of effective sun protection strategies to reduce skin cancer risks. […]
In 2023, Canada experienced its most significant population growth since 1957, with a 3.2% increase, primarily driven by international immigration. Historically, newcomers have gravitated towards major urban centers such as Toronto, Vancouver, and Montreal, but smaller cities like Halifax and Moncton are now also seeing significant growth. […]
Recently the Canadian government announced the capital gains tax increase. Along with this announcement, they included statistics on the wealth characteristics of the Canadian population which we’ve found to be misleading and inaccurate. In this video here there is a graph depicting the net worth for the highest wealth quintile (top 20%) reporting just […]
We are excited to announce that Manifold Data Mining is now available on Snowflake! Clients and prospects now have immediate trial access to our most popular… […]
In today’s fast-paced digital world, understanding the intricacies of targeted marketing is essential for businesses striving to connect with their audiences effectively. At the heart of this endeavor lies the enigmatic realm of Mobile Advertising IDs. These unique identifiers hold the key to unlocking personalized advertising strategies, driving engagement, and more […]
The Toronto and Vancouver real estate markets have changed significantly in the past 50 years. These dynamic shifts have had a significant impact on house prices, from post-war booms to the current spike. Understanding these tendencies requires an understanding of data, which provides insights into the changing patterns of urban development, the effects of […]
The Canadian Census stands as a cornerstone of national data collection, serving as an essential tool for mapping the demographic, social, and economic landscape of the country. This comprehensive data collection exercise informs a wide array of decisions, from governmental policy-making and urban planning to business strategy development. Its importance in guiding both public […]
In the world of data analysis and business applications, understanding the geographical units such as postal codes, dissemination areas (DAs), and forward sortation areas (FSAs) is crucial. These units are more than just components of an address; they are key tools in demographic analysis, marketing strategies, and urban planning. Forward Sortation Areas (FSAs): […]
The selection of data providers and navigational aids can have a big influence on strategic decision-making in today’s data-driven business environment. With a case study on the annexation of the City of Brantford, we’ll discuss the subtle distinctions between Google Maps and government maps and goes into detail on how businesses can evaluate data sources critically. […]